Models of Scenario Building and Planning: Facing Uncertainty and Complexity - Bocconi on Management (Hardback)Antonio Martelli (author)
Hardback 315 Pages / Published: 01/10/2014
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Models of Scenario Building and Planning offers a unique and innovative exploration of the scenario approach. The book focuses on the analysis of the competitors' behavior; the analysis of risk and uncertainty; and the link between scenarios and strategies.
Publisher: Palgrave Macmillan
Number of pages: 315
Weight: 4974 g
Dimensions: 216 x 140 x 18 mm
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