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Mixed media product 250 Pages / Published: 31/01/2015
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Today's economy may be tough, but economics doesn't have to be. Let Roger Arnold's MICROECONOMICS, 12E open up the world of economic analysis for your students. With more detailed coverage of the financial and economic crisis than any other principles text on the market, this inviting book offers innovative and engaging learning features, easy customization, and fully integrated digital and course management options. The author weaves memorable examples from pop culture throughout this edition and bolsters student interest by illustrating the unexpected places microeconomics occur. Students see how economic forces link to every day events and form an important part of life 24/7. The book plus printed access card for Aplia offers complete video assets ideal for online courses, self-study and ultimate teaching flexibility. "Video Office Hours" digital lectures walk students through worked problems, while new Progression Graphs demonstrate key concepts in graphing for student clarification. Access to Aplia with this package provides interactive problem sets, analyses, tutorials, experiments, and critical-thinking exercises further promote hands-on applications without adding to your workload. Students take an active role in the learning process--improving their economic understanding and ability to relate to economic concepts. You can assign homework that is automatically graded and recorded. These resources work with the book's latest content to reflect today's changing economy and equip students with a thorough understanding of contemporary economics.

Publisher: Cengage Learning, Inc
ISBN: 9781305584518
Number of pages: 250
Dimensions: 246 x 189 x 20 mm
Edition: 12th Revised edition

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