Media Research Techniques (Paperback)
  • Media Research Techniques (Paperback)
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Media Research Techniques (Paperback)

(author)
£63.00
Paperback 184 Pages / Published: 15/06/1998
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Arthur Asa Berger's essential guide to undertaking applied or practical research in media studies is designed to provide introductory techniques that allow students to engage immediately in their own research projects. In so doing, students learn various ways of conducting communication research both in theory and practice. In response to suggestions from users of the First Edition, Berger has added new chapters in each of the following areas: experimentation, historical research, comparative research and participant observation.

Publisher: SAGE Publications Inc
ISBN: 9780761915379
Number of pages: 184
Weight: 280 g
Dimensions: 228 x 152 x 11 mm
Edition: 2nd Revised edition

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