Mass Communications Research Methods: A Step-by-Step Approach - Routledge Library Editions: Communication Studies (Hardback)H. J. Hsia (author)
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Originally published in 1988. Step-by-step, this book leads students from problem identification, through the mazes of surveys, experimentation, historical/qualitative studies, statistical analysis, and computer data processing to the final submission and publication in scientific or popular publications.
Publisher: Taylor & Francis Ltd
Number of pages: 642
Weight: 1352 g
Dimensions: 235 x 159 mm
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