Marketing the Populist Politician: The Demotic Democrat (Hardback)
  • Marketing the Populist Politician: The Demotic Democrat (Hardback)
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Marketing the Populist Politician: The Demotic Democrat (Hardback)

(author)
£81.00
Hardback 232 Pages / Published: 26/08/2009
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Images of political leaders as everyday figures, involved in commonplace activities, now form an increasingly important aspect of electoral presentation. This text examines how and why selected political figures have embraced a populist agenda in a social context and addresses the scope and limitations of such an approach in the US and the UK.

Publisher: Palgrave Macmillan
ISBN: 9780230522275
Number of pages: 232
Weight: 436 g
Dimensions: 216 x 140 x 15 mm

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