This book highlights the challenges for firms operating in industries where traditional boundaries are vanishing and a totally new business landscape unfolds. This puts significant demand on the top management teams and their ability to perceive and interpret phenomena and patterns emerging that may influence strategy. Based upon observation of and involvement in the strategy processes of three media firms a framework for strategy processes is proposed and a practical outline of how new strategy processes should be developed is presented.
Publisher: Palgrave Macmillan
Number of pages: 178
Weight: 372 g
Dimensions: 216 x 140 x 20 mm
You may also be interested in...
Please sign in to write a review
Thank you for your reservation
Your order is now being processed and we have sent a confirmation email to you at
When will my order be ready to collect?
Call us on or send us an email at
Unfortunately there has been a problem with your order
Please try again or alternatively you can contact your chosen shop on or send us an email at