Managing Cultural Differences: Instructor's Manual: Asian Supplement (Paperback)
  • Managing Cultural Differences: Instructor's Manual: Asian Supplement (Paperback)
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Managing Cultural Differences: Instructor's Manual: Asian Supplement (Paperback)

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£10.95
Paperback 260 Pages / Published: 01/03/1996
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This is an instructor's manual (Asian supplement) to a guide which shows how to develop the cross-cultural expertise essential for succeeding in the world of rapid economic, political and cultural changes. These global market shifts should make this edition a useful resource. It reveals how to: capitalize on expanding international markets; improve cross-cultural business communication; master the subtle, but important art of business protocol; and create a successful multicultural management style. The book is packed with useful insights into understanding, co-operating with, and motivating people from various cultures - Asian, European, Middle-Eastern, African and Hispanic. Customized supplements for European (5472) and Latin American (5470) perspectives are available free to qualified instructors.

Publisher: Elsevier Science & Technology
ISBN: 9780884154716
Number of pages: 260
Weight: 105 g
Dimensions: 297 x 210 x 22 mm
Edition: 4th edition

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