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Management-Qualitat Contra Rezession Und Krise - Herausforderungen an das Management 1 (Paperback)
  • Management-Qualitat Contra Rezession Und Krise - Herausforderungen an das Management 1 (Paperback)
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Management-Qualitat Contra Rezession Und Krise - Herausforderungen an das Management 1 (Paperback)

(editor)
£62.99
Paperback 304 Pages / Published: 02/10/2012
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In Krisensituationen ist Management-Qualitat im doppeltem Sinn zu entwickeln: Zur Sicherung der Existenz eines Unternehmens sind besondere Qualitaten seiner Manager (seiner Fuhrungskrafte) als auch ausgefeilte Management-Techniken notwendig. Zu nennen sind hier Fruhwarnsysteme, angemessene strategische und operative Ansatze des Marketing, der Produktion, der Finanzierung und der Personalentwicklung. Einen wesentlichen Beitrag zur Entwicklung dieser erhohten Anforderungen an die Management-Qualitat leistet dieses Buch.

Publisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
ISBN: 9783642634147
Number of pages: 304
Weight: 492 g
Dimensions: 235 x 155 x 17 mm
Edition: Softcover reprint of the original 1st ed. 199

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