Make It Happen!: The Creative Entrepreneur's Guide to Transforming Your Dreams Into Reality (Hardback)
  • Make It Happen!: The Creative Entrepreneur's Guide to Transforming Your Dreams Into Reality (Hardback)
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Make It Happen!: The Creative Entrepreneur's Guide to Transforming Your Dreams Into Reality (Hardback)

(author)
£12.95
Hardback 200 Pages / Published: 22/11/2018
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KEY SELLING POINTS
COMPANION CRAFT FAIR TOUR.
Herbut founded and runs one of North America's most popular and well-attended craft fairs. Publication will be timed to coincide with the bi-annual Make It fairs scheduled in Vancouver, Calgary, and Edmonton over the winter holiday season. Last year's Winter shows met with +50,000 attendees across all three cities. Books will be heavily promoted in the lead-up to those events and sold at each event.

WEBSITE & SOCIAL MEDIA FOLLOWING.
Herbut has developed a direct pipeline to her primary audience through sold-out events, social media, website traffic, and newsletter subscribers. Her online Make It community boasts 20k+ Facebook followers, 21.2k+ Instagram followers, 4.8k+ Twitter followers, and 70k+ email list subscribers. These platforms will be heavily leveraged for book promotion.

HIGHLY PROMOTABLE AUTHOR & NATURAL SELF-PROMOTER.
Charming, sparkly, and personable as a speaker and talk show guest, Herbut will promote her book effectively in a media campaign and to the audiences at her events. Herbut is also a born self-promoter and marketer of all her products, as seen through the success of her fabric sash Booty Beltz, sold in 120 boutiques across Canada, USA, and Japan. Herbut is motivated to promote her book in a similar, large-scale way.

KEY INFLUENCERS & WORD OF MOUTH POTENTIAL.
Herbut is deeply connected to key influencers in the maker, "Makie," and creative entrepreneur world -- people like Chris Guillebeau, author of the New York Times bestseller Side Hustle. Her reputation in these communities is broadly regarded and respected. Ten key influencers are featured through interviews in Herbut's book and are motivated to either partner with the author or promote the book independently through their own robust networks.

Publisher: Page Two Books, Inc.
ISBN: 9780995266537
Number of pages: 200
Dimensions: 204 x 134 mm

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