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Magnetic: The Art and Science of Engagement (Paperback)
  • Magnetic: The Art and Science of Engagement (Paperback)
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Magnetic: The Art and Science of Engagement (Paperback)

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£29.95
Paperback 224 Pages / Published: 30/04/2013
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In Magnetic: The Art and Science of Engagement, authors Anne Bergeron and Beth Tuttle analyze six American museums that embraced a shift in philosophy and set a course of stakeholder, audience, and community engagement. Their "magnetic" quality provides a model for all types of organizations-from corporations to nonprofits-that want to maximize engagement with their customers and develop their true public service potential.

Publisher: American Association of Museums
ISBN: 9781933253831
Number of pages: 224
Weight: 463 g
Dimensions: 229 x 165 x 16 mm


MEDIA REVIEWS
""Magnetic" is a must-do operating manual for achieving your institution's passion, promise, and purpose."--Robert H. Dedham "chairman and CEO, ClubCorp International "
"Magnetic" is a must-do operating manual for achieving your institution s passion, promise, and purpose. --Robert H. Dedham "chairman and CEO, ClubCorp International ""

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