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Magazine Writing (Hardback)
  • Magazine Writing (Hardback)
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Magazine Writing (Hardback)

(author), (author)
£120.00
Hardback 340 Pages / Published: 26/02/2014
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What does it take to launch a career writing for magazines?

In this comprehensive, up-to-date introduction to magazine writing, students will learn everything from the initial story pitch all the way through to the final production, taking with them the essential tools and skills they will need for today's rapidly changing media landscape.

Written by a team of experienced writers and editors, Magazine Writing teaches the time-tested rules for good writing alongside the modern tools for digital storytelling. From service pieces to profiles, entertainment stories and travel articles, it provides expert guidance on topics such as:

developing saleable ideas;

appealing to specific segments of the market;

navigating a successful pitch;

writing and editing content for a variety of areas, including service, profiles, entertainment, travel, human interest and enterprise

Chock full of examples of published works, conversations with successful magazine contributors and bloggers, and interviews with working editors, Magazine Writing gives students all the practical and necessary insights they need to jumpstart a successful magazine writing career.

Publisher: Taylor & Francis Ltd
ISBN: 9780415892766
Number of pages: 340
Weight: 794 g
Dimensions: 254 x 178 x 25 mm


MEDIA REVIEWS

"If a student wants to read his or her textbook, then a lot of my job as a professor is already done. I am so excited about Magazine Writing by Benson and Whitaker. This is one of the best `working' feature writing books that I've seen."
-Nancy Pace-Miller, Evangel University

"I've read dozens of books and guides about magazine writing, but Benson's and Whitaker's Magazine Writing is by far the most engaging and comprehensive. Besides providing excellent instruction on the craft of writing for magazines, this book includes great advice for succeeding in the business. Benson and Whitaker take the budding writer beyond just grocery-shelf magazines, as well, and into the often ignored realms of trade publications and online publications."
-Pax S. Rasmussen, The University of Utah

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