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Let's Cut to the Chase: Common Sense Search Engine Optimization for Small Business (Paperback)Craig Killick
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Publisher: Soap Box Books
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“At Last - It all makes sense in a practical way!”
This book was a couple of years old by the time I read it, but all of the principles are up-to-date. It's great and I think it will last for some time. Simple messages backed up with real examples throughout.