







Invisible Women: Exposing Data Bias in a World Designed for Men (Hardback)
Caroline Criado-Perez (author)Published: 07/03/2019
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Published at the outset of Women’s History Month, Caroline Criado Perez’s eye-opening book provides a startling perspective on the unseen bias at work in our everyday lives. Marshalling a wealth of data with precision and insight, as the Times affirms, ‘Invisible Women is a game-changer; an uncompromising blitz of facts, sad, mad, bad and funny, making an unanswerable case and doing so brilliantly.’
Winner of The Financial Times and McKinsey Business Book of the Year Award 2019
Winner of The Royal Society Insight Investment Science Book Prize 2019
Imagine a world where your phone is too big for your hand, where your doctor prescribes a drug that is wrong for your body, where in a car accident you are 47% more likely to be seriously injured, where every week the countless hours of work you do are not recognised or valued.
If any of this sounds familiar, chances are that you're a woman.
Invisible Women shows us how, in a world largely built for and by men, we are systematically ignoring half the population. It exposes the gender data gap - a gap in our knowledge that is at the root of perpetual, systemic discrimination against women, and that has created a pervasive but invisible bias with a profound effect on women's lives.
Award-winning campaigner and writer Caroline Criado-Perez brings together for the first time an impressive range of case studies, stories and new research from across the world that illustrate the hidden ways in which women are forgotten, and the impact this has on their health and well-being.
From government policy and medical research, to technology, workplaces, urban planning and the media, Invisible Women reveals the biased data that excludes women. In making the case for change, this powerful and provocative book will make you see the world anew.
Publisher: Vintage Publishing
ISBN: 9781784741723
Number of pages: 432
Weight: 665 g
Dimensions: 240 x 162 x 162 mm
MEDIA REVIEWS
'Seeing imbalance in percentage terms gives the process of understanding and combating it an important dimension' - The Observer
'This book is a devastating indictment of institutionalised complacency and a rallying cry to fight back' - The Sunday Times
'Criado Perez comprehensively makes the case that seemingly objective data can actually be highly male-biased.' - The Financial Times
‘The neat thing about data, is that it avoids thorny questions of intention. Criado Perez doesn’t set out to prove a vast conspiracy; she simply wields data like a laser, slicing cleanly through the fog of unconscious and unthinking preferences.’ - The Guardian
'Arm yourself with this book and press it into the hands of everyone you know. It is utterly brilliant!' - Helena Kennedy
'Invisible Women is a game-changer. It should be on every policymaker, politician and manager's shelves' - Melanie Reid, The Times
'Invisible Women takes on the neglected topic of what we don't know - and why. The result is a powerful, important and eye-opening analysis of the gender politics of knowledge and ignorance. With examples from technology to natural disasters, this is an original and timely reminder of why we need women in the leadership of the institutions that shape every aspect of our lives.' - Cordelia Fine
'Hugely readable, packed with facts and insight. An important book written with humour and flair' - Robert Webb
'The thoroughness of Invisible Women doesn't detract from its absolute readability. This is entertaining, scholarly and so very important.' - Adam Rutherford
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