Introduction to Media Communications (Paperback)
  • Introduction to Media Communications (Paperback)
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Introduction to Media Communications (Paperback)

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£65.99
Paperback 448 Pages / Published: 16/10/1997
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This outstanding text in mass media combines a serious, comprehensive exploration of media with an accessible writing style. The text reaches beyond the traditional mass media to look at the explosive world of electronic communication, giving students a broad perspective from which to view today's media world. A separate chapter on theory broadens student's understanding. The fifth edition has been carefully pruned to improve clarity and reduce overall length.

Publisher: McGraw-Hill Education - Europe
ISBN: 9780697327154
Number of pages: 448
Weight: 884 g
Dimensions: 274 x 213 x 19 mm
Edition: 5th Revised edition

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