"O'Brien's Introduction to Information Systems 14e" continues to reflect the movement toward enterprise-wide business applications. George Marakas from the University of Kansas joins as a co-author on this new edition. The text's focus is on teaching the general business manager how to use and manage the most current IT technologies such as the Internet, Intranets, and Extranets for enterprise collaboration, and how IT contributes to competitive advantage, reengineering business processes, problem solving, and decision-making.
Publisher: McGraw-Hill Education - Europe
Number of pages: 576
Edition: 14th Revised edition
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