The fifth volume of the Academy of International Business Series concentrates on three crucial areas of International Business: organizational issues across multinational enterprises, international market entry strategy and emerging markets. It examines theory and practice in parent-subsidiary relationships, in host country and MNE interactions, and in the organizational response of international business to dynamics in the global economy.
Publisher: Palgrave Macmillan
Number of pages: 348
Weight: 703 g
Dimensions: 235 x 155 x 25 mm
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