International and Cross-Cultural Business Research (Paperback)
  • International and Cross-Cultural Business Research (Paperback)
zoom

International and Cross-Cultural Business Research (Paperback)

(author), (author), (author)
£29.99
Paperback 200 Pages / Published: 27/04/2017
  • We can order this

Usually dispatched within 2 weeks

  • This item has been added to your basket

Lecturers/Instructors - Request a free digital inspection copy here

Successfully combining cross-cultural management and business research methods, this team of international authors provide much-needed coverage of the implications that should be considered when undertaking research across different cultures.

Through the implementation of methodological pluralism, the book investigates the various cultural influences that affect business theories and practices across the world, particularly the specific management styles, behavioural standards and consumer attitudes that exist in developing nations.

Examples and theoretical understanding as well as vignettes, diagrams and figures are used to illustrate these key considerations, including:

Language and the role of the dominant culture Design and implementation Methodological issues Strategies for improving its relevance within international business.

Ideal for students, researchers and practitioners looking to do business research in an international or cross-cultural context.

Publisher: SAGE Publications Ltd
ISBN: 9781473975897
Number of pages: 200
Weight: 362 g
Dimensions: 242 x 170 mm

You may also be interested in...

How to Pass Higher Business Management
Added to basket
Zero to One
Added to basket
£9.99
Paperback
Losing My Virginity
Added to basket
£12.99   £9.49
Paperback
Barbarians At The Gate
Added to basket
The Obstacle is the Way
Added to basket
Business Model Generation
Added to basket
What Money Can't Buy
Added to basket
Inside Her Pretty Little Head
Added to basket
Starting a Business for Dummies for Dummies 4E UK
Added to basket
Good To Great
Added to basket
£21.99
Hardback
Getting to Yes
Added to basket
£9.99
Paperback
The Code Book
Added to basket
£10.99
Paperback

Reviews

Please sign in to write a review

Your review has been submitted successfully.