How to Start a Magazine: And Publish It Profitably (Hardback)James B. Kobak (author)
Hardback 320 Pages / Published: 24/09/2002
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A timely and extremely informative book that explains all the steps needed in planning, testing and executing the start-up of a successful magazine. But more than this, the book acts as a resource for understanding how profitable magazine publishing is carried out, as well as the current situation of the magazine field. James B Kobak, an adviser to magazines since 1946, takes you through the perils and profits of magazine publishing with ease and a no-nonsense style.
Publisher: Rowman & Littlefield
Number of pages: 320
Weight: 748 g
Dimensions: 240 x 187 x 27 mm
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