HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt) - Harvard Business Review Must Reads (Paperback)Clayton M. Christensen (author), Theordore Levitt (author), Philip Kotler (author), Fred Reichheld (author)
- In stock
Publisher: Harvard Business Review Press
Number of pages: 224
Weight: 241 g
Dimensions: 210 x 140 x 20 mm
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