Growth Hacker Marketing: A Primer on the Future of PR, Marketing and Advertising (Paperback)
  • Growth Hacker Marketing: A Primer on the Future of PR, Marketing and Advertising (Paperback)
zoom

Growth Hacker Marketing: A Primer on the Future of PR, Marketing and Advertising (Paperback)

(author)
£8.99
Paperback 144 Pages / Published: 02/10/2014
  • In stock online

Usually dispatched within 24 hours

  • This item has been added to your basket
Your local Waterstones may have stock of this item. Please check by using Click & Collect
Your new business went online yesterday and you've got a marketing budget of zero. How are you supposed to create a movement around your product? How can you get to your first thousand - or million - customers? Starting from zero, it feels impossible. Enter the growth hacker. You may not have heard of growth hacking yet, but you've certainly used the billion dollar brands built by it: Hotmail, AirBnB, Facebook, Dropbox, amongst many others. Growth hackers thrive on doing what traditional businessmen would consider impossible: creating something from nothing. They 'hack' their company's growth to create a narrative of sensational success, turning excited media, users and social media into a viral marketing force that will help their business grow exponentially. Silicon Valley has realized that growth hacking - not television commercials and billboards - is the successful start-up's secret weapon. Now growth hacker extraordinaire Ryan Holiday is ready to share his experience, teaching you how to harness the power of growth to propel you to success. Featuring insights from leading growth hackers, Growth Hacker Marketing is the essential guide to the revolutionary new approach to growing your business.

Publisher: Profile Books Ltd
ISBN: 9781781254363
Number of pages: 144
Weight: 166 g
Dimensions: 198 x 129 x 10 mm
Edition: Main

You may also be interested in...

The Sell
Added to basket
£14.99
Paperback
Selling to Win
Added to basket
£14.99
Paperback
Positioning: The Battle for Your Mind
Added to basket
DotCom Secrets
Added to basket
£14.95
Paperback
Hooked
Added to basket
£12.99
Hardback
The Trusted Advisor
Added to basket
The Fire Engine That Disappeared
Added to basket
Marketing Management, Global Edition
Added to basket
ZAG
Added to basket
ZAG
£21.99
Paperback
Selling
Added to basket
DK
£5.99
Paperback
Marketing For Dummies
Added to basket
Marketing Strategy and Management
Added to basket
Contagious
Added to basket
£8.99
Paperback
The Sales Bible, New Edition
Added to basket
How Brands Grow
Added to basket
£22.50
Hardback
The Hero and the Outlaw
Added to basket

Reviews

Please sign in to write a review

Your review has been submitted successfully.