Grassroots Marketing: Getting Noticed in a Noisy World (Paperback)Shel Horowitz (author)
Paperback 306 Pages / Published: 01/07/2006
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In this revised edition of Marketing Without Megabucks (1993), a Massachusetts-based consultant hawks key marketing and copywriting tricks for low-budget self-promotion via traditional media and cyberspace. Includes examples and resources. Annotation c. Book News, Inc., Portland, OR (booknews.com).
Publisher: Chelsea Green Publishing Co
Number of pages: 306
Weight: 621 g
Dimensions: 250 x 197 x 17 mm
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