Good Data: An Optimist's Guide to Our Digital Future (Hardback)
  • Good Data: An Optimist's Guide to Our Digital Future (Hardback)
zoom

Good Data: An Optimist's Guide to Our Digital Future (Hardback)

(author)
£14.99
Hardback 320 Pages / Published: 01/04/2021
  • We can order this from the publisher

Usually dispatched within 10 working days

  • This item has been added to your basket

The book that will make you rethink everything you thought you knew about data, privacy and the future of Big Tech.

'We are currently living in a moment of extreme pessimism about data. This book will change your mind.'

Almost everything we do generates data.

Digital technology is now so pervasive that it's very hard to escape its influence, and with that growth comes fear. But whatever the news has told you about data and technology, think again.

Data expert and tech insider Sam Gilbert shows that, actually, this data revolution could be the best thing that ever happened to us.

Good Data examines the incredible new ways this information explosion is already helping us - whether that's combating inequality, creating jobs, advancing the frontiers of knowledge or protecting us from coronavirus - and explains why the best is yet to come.

Data touches everything, from our biggest hates (online advertising) to our greatest loves (our pets), and in this fascinating new book, Gilbert explores how, if we can embrace the revolution (even the ads), we could all live vastly improved lives.

We are standing on the edge of greatness, we just need to know how to get there.

Publisher: Welbeck Publishing Group
ISBN: 9781787396364
Number of pages: 320
Dimensions: 234 x 153 mm


MEDIA REVIEWS
'Good Data brings a breath of fresh air, an invigorating blast of common sense, to the debate about our digital world. In place of scare stories about surveillance and exploitation, the book provides new insights from an expert, and pragmatic suggestions about how we can make data work for us as a shared resource. This is an essential read for anybody interested in shaping a positive digital future' -- Diane Coyle, University of Cambridge
'Good Data weaves some thorny issues into a story that is positive, interesting, easy to read and provides valuable insight' -- Peter Turner, Chief Commercial Officer, Avast
'There is increasing concern about how the big tech companies use - and abuse - our data. In this highly readable book, Sam Gilbert sets out how this data can be used for good, and describes how to think about controlling big tech while still achieving the positive benefits from it' -- Julian Huppert, University of Cambridge

You may also be interested in...

Web Design in easy steps
Added to basket
The World of Karl Pilkington
Added to basket
In The Shadows Of The Net
Added to basket
iPad for the Over 50s In Simple Steps
Added to basket
Build Your First Website In Simple Steps
Added to basket
A Project Guide to UX Design
Added to basket
Online Dating For Dummies
Added to basket
Domain-Driven Design
Added to basket
£55.49
Hardback
PCs For Dummies
Added to basket
£17.99
Paperback
Hatching Twitter
Added to basket
£12.99
Paperback
Facebook All-in-One For Dummies
Added to basket
The Year Without Pants
Added to basket

Please sign in to write a review

Your review has been submitted successfully.