Exploring Peru's lively music industry and the studio producers, radio DJs, and program directors that drive it, "Gentleman Troubadours and Andean Pop Stars" is a fascinating account of the deliberate development of artistic taste. Focusing on popular huayno music and the ways it has been promoted to Peru's emerging middle class, Joshua Tucker tells a complex story of identity making and the marketing forces entangled with it, providing crucial insights into the dynamics among art, class, and ethnicity that reach far beyond the Andes. Tucker focuses on the music of Ayacucho, Peru, examining how media workers and intellectuals there transformed the city's huayno music into the country's most popular style. By marketing contemporary huayno against its traditional counterpart, these agents, Tucker argues, have paradoxically re-inforced ethnic hierarchies at the same time that they have challenged them. Navigating between a burgeoning Andean bourgeoisie and a music industry eager to sell them symbols of newfound sophistication, "Gentleman Troubadours and Andean Pop Stars" is a deep account of the real people behind cultural change.
Publisher: The University of Chicago Press
Number of pages: 240
Weight: 340 g
Dimensions: 229 x 152 x 18 mm
"The predominant theme of Gentleman Troubadours and Andean Pop Stars is musical indigenismo, comprising the process by which the urban mestizo bourgeoisie has, over the past century, ambivalently and selectively appropriated and even fancifully fabricated Andean Indian identity markers, from lyrics about Andean rural life, to college students wearing ponchos and playing panpipes, to the cultivation of a salon huayno that is at once somehow Andean and vaguely Indian while also being urbane and polished. Tucker does a marvelous job of exposing and interpreting indigenismo as a largely urban mestizo phenomenon that celebrates Indianness while erasing actual Indians and their voices."--Peter Manuel, City University of New York
"Hesselink offers a groundbreaking historiography of SamulNori, as well as an analysis of the music that shows how SamulNori makes its own innovative sonic features."