Essentials of Business Research: A Guide to Doing Your Research Project (Paperback)
  • Essentials of Business Research: A Guide to Doing Your Research Project (Paperback)
zoom

Essentials of Business Research: A Guide to Doing Your Research Project (Paperback)

(author)
£30.99
Paperback Published: 20/04/2010
  • Not available

This product is currently unavailable.

  • This item has been added to your basket
"Essentials of Business Research: A Guide to Doing Your Research Project" is a concise, student-friendly text that cuts through the jargon of research methods terminology to present a clear guide to the basics of methodology in a business and management context. This extremely accessible book is informed throughout by the use of clear case studies and examples that serve to bring the research process to life for student readers. Unusually for a Methods text, Wilson also explicitly considers the importance of the supervisor in the dissertation process, and explains for the reader what lecturers are looking for from their students at every stage of the process in a good research project. This book aims to guide the student through the entire research process by using actual student case examples and explaining the role of the supervisor and how to meet their expectations. Key features of this title include the following: 'You're the Supervisor' sections help students to meet their learning outcomes; 'Common questions and answers' provide students with an invaluable point of reference for some of the challenges they are likely to face while undertaking their research project; there is a comprehensive section on ethical issues students need to consider when undertaking their research project; and, a full student glossary. The book is packed throughout with student-friendly features such as helpful diagrams, student case studies, chapter objectives, annotated further reading sections and summary and references at the end of each chapter. "Essentials of Business Research" is accompanied by a companion website containing an array of material for lecturers and students including: multiple choice questions to enable students to test their knowledge and progress; chapter-by-chapter links to academic journal articles demonstrating each method's application; chapter-by-chapter links to youtube resources to provide further context; and, chapter-by-chapter powerpoint slides to help lecturers and students.

Publisher: SAGE Publications Ltd
ISBN: 9781848601338
Weight: 612 g
Dimensions: 232 x 186 x 19 mm

You may also be interested in...

BTEC First in Business Revision Guide
Added to basket
How to Pass Graduate Psychometric Tests
Added to basket
PRINCE2 For Beginners
Added to basket
Critical Reasoning GMAT Strategy Guide
Added to basket
An Introductory Guide to Business
Added to basket
AQA Business for AS (Marcouse)
Added to basket
BTEC First in Business Revision Workbook
Added to basket
Edexcel Business A Level Year 1
Added to basket
APMP
Added to basket
£49.95
Paperback
How to Pass the GMAT
Added to basket
£12.99
Paperback

Reviews

Please sign in to write a review

Your review has been submitted successfully.