Entrepreneurial Marketing: Sustaining Growth in All Organisations (Paperback)Ian Chaston (author)
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Written by a highly experienced instructor and researcher in the field, this will be an essential resource for students taking modules in entrepreneurial marketing at undergraduate, postgraduate and MBA levels. It will also be valuable for students taking courses on marketing, entrepreneurship and management strategy.
Publisher: Palgrave Macmillan
Number of pages: 400
Weight: 616 g
Dimensions: 235 x 155 x 21 mm
Edition: 2nd ed. 2017
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