Entertainment Management: Towards Best Practice - CABI Tourism Texts (Paperback)
  • Entertainment Management: Towards Best Practice - CABI Tourism Texts (Paperback)
zoom

Entertainment Management: Towards Best Practice - CABI Tourism Texts (Paperback)

(editor), (editor)
£39.95
Paperback 328 Pages / Published: 16/06/2014
  • We can order this

Usually despatched within 2 weeks

  • This item has been added to your basket
Following on from The Entertainment Industry: An Introduction, Entertainment Management takes the next step in the development of entertainment as a practice and as an academic subject. Aimed at higher level undergraduates, the book discusses best practices in the entertainment industry, profiling a different discipline per chapter, each one a branch of entertainment that offers employment opportunities within the sector. Fields include marketing, P.R., the media, live events, artist management, arts and culture, consultancy and visitor attractions. The book aims to reflect the knowledge students will need for real world of entertainment management such as technical standards, business management, people management, economic aspects and legal issues. Each chapter discusses the background of the discipline, best practice management principles, issues in the wider environment, case studies of real organisations and future trends.

Publisher: CABI Publishing
ISBN: 9781780640235
Number of pages: 328
Weight: 920 g
Dimensions: 246 x 189 x 18 mm

You may also be interested in...

The Tourist
Added to basket
£24.00
Paperback
Science in Soccer
Added to basket
£25.00
Paperback
Visual Merchandising for Fashion
Added to basket
Event Management For Dummies
Added to basket
The Vogue Factor
Added to basket
The Mango Story
Added to basket
£16.99
Paperback
NVQ/SVQ Diploma Level 2 Spectator Safety
Added to basket
Young Money
Added to basket
£8.99
Paperback
Cult Perfumes
Added to basket
£29.95
Hardback
King Of Capital
Added to basket
£12.99
Paperback
The Hotel on the Roof of the World
Added to basket
Jo Malone: My Story
Added to basket
£20.00   £16.00
Hardback

Reviews

Please sign in to write a review

Your review has been submitted successfully.