Your Waterstones card is changing, introducing...
TELL ME MORE
Enterprise and Innovation in Sport and Exercise: An Introduction (Hardback)
  • Enterprise and Innovation in Sport and Exercise: An Introduction (Hardback)
zoom

Enterprise and Innovation in Sport and Exercise: An Introduction (Hardback)

(editor)
£90.00
Hardback Published: 15/01/2018
  • We can order this

Usually despatched within 2 weeks

  • This item has been added to your basket
To make a good living, or to make a difference, in sport and physical activity it is vital to develop an enterprising and entrepreneurial mind set. This engaging introduction to innovation and enterprise in sport and exercise outlines the core theory and principles of entrepreneurship in sport. It presents case studies of innovation in action, and explains how to develop key enterprise skills, including decision-making, risk-taking and securing funding. Covering a range of sectors, from for-profit sport business and social enterprise to community-level sport and higher education, this is essential reading for all sport management students and aspiring sport business practitioners.

Publisher: Taylor & Francis Ltd
ISBN: 9780415790109

You may also be interested in...

The Temple of Perfection
Added to basket
Grand Prix Circuits
Added to basket
Jose Mourinho - Special Leadership
Added to basket
The Business of Sport Management
Added to basket

Reviews

Please sign in to write a review

Your review has been submitted successfully.