Emerging Multiplicity: Integration and Responsiveness in Asian Business Development - Palgrave Macmillan Asian Business Series (Hardback)
  • Emerging Multiplicity: Integration and Responsiveness in Asian Business Development - Palgrave Macmillan Asian Business Series (Hardback)
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Emerging Multiplicity: Integration and Responsiveness in Asian Business Development - Palgrave Macmillan Asian Business Series (Hardback)

(author)
£102.00
Hardback 288 Pages / Published: 15/03/2006
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New Asian companies are emerging with global ambitions, as old western brands disappear or are overtaken. In this book, seventeen Euro Asia experts present conceptual and empirical regional research that reflects the emerging multiplicity in Asia and comprehensively shows how the 'old world' must respond, and what will define success and failure.

Publisher: Palgrave USA
ISBN: 9781403991768
Number of pages: 288
Weight: 515 g
Dimensions: 216 x 140 x 22 mm
Edition: 2006 ed.

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