e-Shock the New Rules: The Electronic Shopping Revolution: Strategies for Retailers and Manufacturers (Paperback)
  • e-Shock the New Rules: The Electronic Shopping Revolution: Strategies for Retailers and Manufacturers (Paperback)

e-Shock the New Rules: The Electronic Shopping Revolution: Strategies for Retailers and Manufacturers (Paperback)

Paperback 352 Pages / Published: 16/11/2000
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e-shock and e-shock 2000 proved themselves to be landmark books that revolutionised the way major retailers and manufacturers look at the strategic opportunities for e-commerce. But in the online world nothing is static - and now there is a new game in town. To keep pace with the rapid rate of change and developments in e-commerce, Michael de Kare-Silver has radically revised and updated e-Shock 2000 and added a vital new strategy section - The New Rules of e-Commerce Success.

Publisher: Palgrave Macmillan
ISBN: 9780333946015
Number of pages: 352
Weight: 557 g
Dimensions: 234 x 156 x 19 mm


'An unmissable journey into the future of e-commerce.' - Amazon.co.uk, business pages 'What We're Reading choice, February 2000

'If you want to know what the future holds for clicks and mortar businesses you need to read this book.' - Waterstones Online

Reviews of previous editions:

'Michael de Kare-Silver has set out to shock the retail world into a realisation that it must act and act quickly and has then set out, in an eminently enjoyable and readable fashion, the practical steps to take that action. The reviewer envisages a lot of business cases being written which are heavily reliant on this timely and valuable book.' - Stephen Taylor, Director, First Call International and Loyalty Management UK, Interactive Marketing

'This book will help you answer whether your company is ready for virtual selling and how to proceed.' - Philip Kotler

'A gripping tour de force.' - Management Today

'E-commerce is a new way of doing business that demands forethought if it is to add value... De Kare-Silver is a web business strategy expert and his new book outlines the options.' -The Sunday Times

'Michael De Kare-Silver's e-Shock sets out the 'e-shopping test' - an important step in identifying which products are best suited to on-line sale.' - The Financial Times

'...strongly recommended.. a good practical guide to e-commerce that helps both the technical and non-technical reader. It is well-written and an excellent reference point which expertly links strategy and e-commerce.' - The Judges, Management Consultancies' Association Business Book of the Year Awards

'A brilliant book, read it now! For many who buy this book it will be one of their best investments.' - Customer Comments, Amazon.com

'This is an eminently practical book... buy it now!.' - Strategy Magazine

'For anyone looking for a roadmap of the future of retailing and what role e-commerce will play, pick up de Kare-Silver's book pronto.' - Business Age

'Essential reading for anyone involved in these rapidly changing and challenging areas.' - Long Range Planning

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