e-Business 2.0: Roadmap for Success (Paperback)
  • e-Business 2.0: Roadmap for Success (Paperback)
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e-Business 2.0: Roadmap for Success (Paperback)

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£55.99
Paperback 544 Pages / Published: 12/12/2000
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In the best-selling first edition of this book, Ravi Kalakota and Marcia Robinson offered breakthrough guidance for establishing successful e-Business infrastructures. Now, less than two years later, they've thoroughly revamped it to reflect the massive changes that have taken place in the rapidly changing e-Business marketplace -- and to give executives an invaluable roadmap to the next stage of their e-Business transformations. Discover why some companies are achieving extraordinary success with e-Business, while others' e-Business initiatives are collapsing -- and master powerful new techniques for executing on e-Business strategy. Like the best-selling first edition, e-Business: Roadmap for Success is grounded in detailed case studies, and in the authors' extensive experience in implementing enterprise e-business initiatives.

Publisher: Pearson Education (US)
ISBN: 9780201721652
Number of pages: 544
Weight: 931 g
Dimensions: 230 x 190 x 23 mm
Edition: 2nd edition

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