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Driven by Difference: How Great Companies Fuel Innovation Through Diversity (Hardback)
  • Driven by Difference: How Great Companies Fuel Innovation Through Diversity (Hardback)
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Driven by Difference: How Great Companies Fuel Innovation Through Diversity (Hardback)

(author)
£22.99
Hardback 240 Pages / Published: 16/03/2016
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Today's workforce is more diverse than ever before. But despite new perspectives and talents, the promise of increased innovation rarely materializes. Why are so few businesses seeing results? Studies show that diverse teams are more creative than homogenous ones-but only when they are managed effectively. The secret is to minimize conflict while maximizing the informational diversity found in varied values and experiences. To do this, both leaders and team members need a high level of cultural intelligence, or CQ. Drawing on success stories from Google, Alibaba, Novartis, and other groundbreaking companies, Driven by Difference identifies the management practices necessary to guide multicultural teams to innovation, including how to: Create an optimal environment * Build trust * Fuse differing perspectives * Align goals and expectations * Generate fresh ideas * Consider the various audiences when selecting and selling an idea * Design and test for different users Cultural differences can lead to gridlock, or they can catalyze innovation and growth. This research-based plan turns diversity's potential into economic reality.

Publisher: Amacom
ISBN: 9780814436530
Number of pages: 240
Weight: 1 g
Dimensions: 93 x 63 x 10 mm
Edition: Special ed.


MEDIA REVIEWS
"Comprehensive and systematic, The Cultural Intelligence Difference provides a useful roadmap to anybody seeking to navigate the unchartered oceans of diverse cross-cultural situations." --Young Upstarts
"The author uncovers five key elements that play a powerful role in whether diverse teams innovate or not." --Consulting Magazine
..".practical, tangible and gives new energy to creating a diverse team... if you need to create a more culturally aware team, this is a great book to help you get started." --Junkyard Wisdom
..".an exceptionally thoughtful and thought-provoking book." --Blogging on Business
"Trust the book and you will find it is about much more than just how to get people from different cultures working together in a company." --Autamme
"David uses real case studies to bring his ideas to life for the reader...provides a clear roadmap to understand the process of exploring potential opportunities and challenges." --PM World Journal
"The best part of Driven by Difference is the confident and comprehensive, yet nuanced, tone the author takes on diversity...extremely helpful insights." --Small Biz Trends
"Offers a solid architecture for being inclusive, for motivating productivity while spinning innovation through the world of work...this reader highly recommends adding the book to your 'must read soon' list." --TD Magazine

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