Some orders may be delayed by the current Coronavirus lockdown.
Visit our help page for further information.
Downscaling Culture: Revisiting Intercultural Communication (Hardback)
  • Downscaling Culture: Revisiting Intercultural Communication (Hardback)
zoom

Downscaling Culture: Revisiting Intercultural Communication (Hardback)

(editor), (editor), (editor)
£52.99
Hardback 397 Pages / Published: 22/09/2016
  • We can order this

Usually dispatched within 2 weeks

  • This item has been added to your basket
In the current era of globalisation, big-C Culture loses analytical purchase. However, research, as well as intercultural training and education, continues to take for granted a more or less fixed idea of culture. This volume updates intercultural communication, both its theory and its application, by utilising a theory of scales in order to understand how culture gets contextualised as speakers communicate and negotiate meaning with each other. As succinctly captured in the title of this volume, it is suggested that research can `downscale culture' analytically: culture might be, but also might not be, relevant in an interaction. The 14 chapters brought together here explore the possibilities of such downscaling from a wide range of core themes in intercultural communication studies and from various research traditions, including interactional sociolinguistics, critical geography, conversation analysis, critical discourse analysis, textual analysis, multimodal analysis and nexus analysis.

Publisher: Cambridge Scholars Publishing
ISBN: 9781443890564
Number of pages: 397
Weight: 635 g
Dimensions: 212 x 148 x 30 mm
Edition: Unabridged edition

You may also be interested in...

McQuail's Mass Communication Theory
Added to basket
Advocacy
Added to basket
£19.99
Paperback
The Theory of Communicative Action
Added to basket
Signs and Machines
Added to basket
Making Social Worlds
Added to basket
Information Theory
Added to basket
£12.99
Paperback
Forming Storming Norming Performing
Added to basket
How to Win Campaigns
Added to basket
£27.99
Paperback
How Organizations Develop Activists
Added to basket
Global Communication
Added to basket
Paper: An Elegy
Added to basket
£9.99
Paperback
Noise
Added to basket
£10.99
Paperback
On Dialogue
Added to basket
£15.99
Paperback
On Dialogue
Added to basket
£15.99
Paperback

Please sign in to write a review

Your review has been submitted successfully.