Following an introduction to key issues, the book uses eight fully piloted social psychological studies to demonstrate a wide range of methods and associated theories. Methods described include: in-depth interviews; social representations of gender in the media; experimental studies of person perception and framing of risk; structured group observations; Kelly Repgrids; interaction diaries; and survey methods.
Doing Social Psychology is one of five books which form the core of The Open University's course Social Psychology: Personal Lives, Social Worlds.
Publisher: SAGE Publications Inc
Number of pages: 336
Weight: 862 g
Dimensions: 246 x 189 x 26 mm
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