Doing Business in India (Paperback)
  • Doing Business in India (Paperback)
zoom

Doing Business in India (Paperback)

(author), (author)
£49.99
Paperback 164 Pages / Published: 04/12/2012
  • We can order this

Usually dispatched within 3 weeks

  • This item has been added to your basket
The aim of this book is to analyze the nature of European and North American firms' business experience in India with a particular emphasis on understanding the causes of their successes and failure. Part of this is due to the fact that although India resembles the West in some ways, the institutional environment is radically different from that of Euro-American societies. Differences in culture, politics, the economy, and business structure all make it difficult for a Western manager to act accordingly. This book strives to offer Western managers the knowledge they will need to succeed in business in India.

Publisher: Palgrave Macmillan
ISBN: 9781137284525
Number of pages: 164
Weight: 258 g
Dimensions: 216 x 140 x 11 mm


MEDIA REVIEWS

'Doing Business in India first demystifies the country for Western managers...and then lays out sensible ways by which Western managers can build their business efforts on such solid understanding. This book completely fulfills its promise of helping managers do business in India.' - Srinivasa Rangan, Professor of Strategy and International Business, Babson College, and Co-author of Strategic Alliances: An Entrepreneurial Approach to Globalization

'Very interesting, to the point, and of great value...this book will be a must for Western managers wanting to explore business opportunities in India.' - Theis S. Ulriksen, Commercial Counsellor, Royal Norwegian Embassy (ret.), Director, Innovation Norway (ret.)

'Very insightful, a real insider's account of how to manage people, government, institutions, and risk in India, with sensitivity to the cultural context in which Indian business works. The introductory chapters that provide a historical context as well are unique. The case studies, which contain up-to-date material, provide frameworks for multinational businessmen to create their own reference points.' - Rafiq Dossani, Senior Research Scholar, Stanford University, USA

You may also be interested in...

Maximum Achievement
Added to basket
£12.99
Paperback
Conscious Business
Added to basket
£19.19
Paperback
Lean Thinking
Added to basket
£7.00
Paperback
Strategy Genius
Added to basket
£12.99
Paperback
The Business Plan Coach: Teach Yourself
Added to basket
Brilliant Business Plan
Added to basket
25 Need-To-Know Strategy Tools
Added to basket
4 Disciplines of Execution
Added to basket
The Art of Social Media
Added to basket
Delivering Happiness
Added to basket
£7.99
Paperback
Organization Development
Added to basket
Switch
Added to basket
£9.99
Paperback
How to Think Like Sir Alex Ferguson
Added to basket

Please sign in to write a review

Your review has been submitted successfully.