Telecommunication Services provides a holistic approach to understand telecommunications systems by addressing the emergence and domination of new digital services, consumer and economic dynamics, and the creation of content by service providers.Includes services, underlying technologies, and internal capabilities for social network advertisingCovers market dynamics that determine the successes and failures of service offeringsDiscusses the impact of smartphones (iPhone launch) on the telecommunications and mobile device industry
Publisher: John Wiley & Sons Inc
Number of pages: 240
Weight: 528 g
Dimensions: 240 x 160 x 21 mm
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