Developing a Corporate Ethics Strategy: Leading CEOs on Building a Culture of Trust, Addressing Ethical Dilemmas, and Ensuring Company Consistency - Inside the Minds (Paperback)Adolfo E Gutierrez (author), Knight Kiplinger (author), Daniel J Elsener (author), Adam Kolawa (author), Thomas de Petra (author), Michael Friedenberg (author)
Paperback Published: 01/04/2009
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Developing a Corporate Ethics Strategy is an authoritative, insiders perspective on defining, instituting, and maintaining an ethics policy for your company. Featuring CEOs representing some of the top companies in the nation, this book provides best practices for creating core values that can be woven into the business fabric to ensure the ongoing execution of moral decisions. In the wake of recent corporate scandals, CEOs face increasing pressure to guarantee honest business practices, and these authors offer real-life advice for leading by example, building trust, and treating employees fairly. From examining executive compensation to setting the standard for proper behavior to confronting ethical dilemmas, this book provides valuable insight for those looking to instill a culture of transparency and accountability. Showing a responsibility to clients and the community, these authors also demonstrate how the meaning of ethics extends beyond the traditional right vs. wrong definition to include sustainability efforts like solar energy, as well as generosity in the form of charitable contributions and profit-sharing. Highlighting the importance of acting ethically all the time, the authors also offer tips for repairing a damaged reputation and winning back jaded customers should a breach of ethics occur. The different niches presented and the breadth of perspectives represented enable readers to get inside some of the leading executive minds of today, as these insiders offer up their thoughts around the keys to indelibly integrating ethics into the DNA of your company.
Publisher: Cengage Learning, Inc
Weight: 136 g
Dimensions: 213 x 140 x 8 mm
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