Delivering the Customer Experience: Creating Attainable Dreams - a Guide for Retail Teams (Hardback)Dr Mark Frederick Dorgan
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Publisher: Dr Mark Dorgan
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“Particularly pertinent in post-recession times”
Delivering the Customer Experience uses simple models and practical case study examples from some of the world’s leading retailers to unlock the secret to delivering a great customer experience. Ideal for large... More
“Recommended for anyone working in retail”
I would recommend this book to anyone working in the retail industry. It's an enjoyable read and the author has managed to create a simple and straightforward approach to what is actually a very complex issue.... More