The Testaments out now
Crisis Management By Apology: Corporate Response to Allegations of Wrongdoing - Routledge Communication Series (Hardback)
  • Crisis Management By Apology: Corporate Response to Allegations of Wrongdoing - Routledge Communication Series (Hardback)
zoom

Crisis Management By Apology: Corporate Response to Allegations of Wrongdoing - Routledge Communication Series (Hardback)

(author)
£88.99
Hardback 264 Pages / Published: 12/08/2005
  • We can order this

Usually dispatched within 3 weeks

  • This item has been added to your basket
This volume examines the role of apologia and apology in response to public attack. Author Keith Michael Hearit provides an introduction to these common components of public life, and considers a diverse list of subjects, from public figures and individuals to corporations and institutions. He explores the motivations and rationales behind apologies, and considers the ethics and legal liabilities of these actions. Hearit provides case studies throughout the volume, with many familiar examples from recent events in the United States, as well as an international apology-making case from Japan.

The broad-perspective approach of this volume makes the content relevant and appealing to practitioners and scholars in public relations, business communications, and management. It is a valuable text for courses that take a discursive approach to public relations, and it also appeals to readers in business management, examining apology as a response strategy to corporate crises.

Publisher: Taylor & Francis Inc
ISBN: 9780805837889
Number of pages: 264
Weight: 522 g
Dimensions: 229 x 152 x 20 mm

You may also be interested in...

How to Win Campaigns
Added to basket
£25.99
Paperback
Public Relations
Added to basket
£32.99
Paperback
On Purpose
Added to basket
£19.99
Paperback
Public Relations: The Basics
Added to basket
Public Affairs in Practice
Added to basket
Media Relations
Added to basket
£6.95
Paperback
Public Relations For Dummies
Added to basket
Evaluating Public Relations
Added to basket
Public Relations
Added to basket
Brand Vandals
Added to basket
£12.99
Paperback
This is Service Design Thinking.
Added to basket
The PR Professional's Handbook
Added to basket
Brand Psychology
Added to basket
£24.99
Paperback

Please sign in to write a review

Your review has been submitted successfully.