Creating an Innovative Culture: Enterprise 02.10 - Express Exec (Paperback)
  • Creating an Innovative Culture: Enterprise 02.10 - Express Exec (Paperback)
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Creating an Innovative Culture: Enterprise 02.10 - Express Exec (Paperback)

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£8.99
Paperback 134 Pages / Published: 10/01/2002
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Fast track route to making innovation happen

Covers the key ingredients of cultures that actively stimulate and encourage innovation and creativity, from idea generation and evaluation to the five key motivators and the five key enablers that ensure that great ideas come to fruition

Examples and lessons from some of the world's most creative businesses, including Goldman Sachs and 3M, and ideas from the smartest thinkers, including Arthur Koestler, James Christiansen and Edward de Bono

Includes a glossary of key concepts and a comprehensive resources guide

Publisher: John Wiley and Sons Ltd
ISBN: 9781841123868
Number of pages: 134
Weight: 136 g
Dimensions: 176 x 127 x 8 mm

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