Crackle And Fizz: Essential Communication And Pitching Skills For Scientists (Paperback)
  • Crackle And Fizz: Essential Communication And Pitching Skills For Scientists (Paperback)
zoom

Crackle And Fizz: Essential Communication And Pitching Skills For Scientists (Paperback)

(author)
£18.00
Paperback 216 Pages / Published: 23/01/2014
  • We can order this

Usually dispatched within 1 week

  • This item has been added to your basket
Your local Waterstones may have stock of this item. Please check by using Click & Collect
This is a book for scientists and other experts who need to explain the significance and potential of their work to colleagues, committees, funding bodies or the general public. It details how to harness story-telling principles to make complex or technical content easier to communicate and fulfilling for audiences.Eight narrative ingredients, Audience, Change and Affect, Lure, World, Character, Big Hook, Plot and Structure, are illustrated with examples and exercises to demonstrate how to build a presentation, how to pitch for funds or resources, how to make a persuasive argument, or simply how to explain ideas so they CRACKLE and FIZZ for the Audience.

Publisher: Imperial College Press
ISBN: 9781783262847
Number of pages: 216
Weight: 408 g
Dimensions: 229 x 152 x 18 mm

You may also be interested in...

Global Communication
Added to basket
The Mammoth Book of Lost Symbols
Added to basket
Effective Communication
Added to basket
How to Win Campaigns
Added to basket
£25.99
Paperback
Signs & Symbols
Added to basket
DK
£19.99
Hardback
Noise
Added to basket
£10.99
Paperback
The Master Switch
Added to basket
£10.99
Paperback
Vital Conversations
Added to basket
Paper: An Elegy
Added to basket
£9.99
Paperback
How Organizations Develop Activists
Added to basket
On Dialogue
Added to basket
£15.99
Paperback

Please sign in to write a review

Your review has been submitted successfully.