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Controlling fur Electronic-Business-Geschaftsmodelle (Paperback)
  • Controlling fur Electronic-Business-Geschaftsmodelle (Paperback)
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Controlling fur Electronic-Business-Geschaftsmodelle (Paperback)

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£93.00
Paperback 318 Pages / Published: 12/12/2003
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Martin Kropf entwickelt ein theoretisch fundiertes Vorgehensmodell fur das Controlling von Electronic-Business-Aktivitaten. Im Vordergrund steht ein breiter multidisziplinarer Zugang, den er schrittweise fokussiert und verfeinert. Er stellt Controllinginstrumente vor und berucksichtigt Elemente wie Controllingziele, Controllingorganisation und Planungs- und Informationsprozesse.

Publisher: Deutscher Universitats-Verlag
ISBN: 9783824480166
Number of pages: 318
Weight: 412 g
Dimensions: 210 x 148 x 17 mm
Edition: 2003 ed.

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