Consumer Behavior and Marketing Action (Hardback)Henry Assael (author)
Hardback Published: 14/02/1987
- Not available
This book should be of interest to second and third year undergraduate and diploma courses in consumer behaviour for students of marketing, business and management studies; MBA courses.
Publisher: Cengage Learning, Inc
Weight: 1320 g
Dimensions: 230 x 190 mm
Edition: 3rd Revised edition
You may also be interested in...
Please sign in to write a review
Simply reserve online and pay at the counter when you collect. Available in shop from just two hours, subject to availability.
Thank you for your reservation
Your order is now being processed and we have sent a confirmation email to you at
When will my order be ready to collect?
Following the initial email, you will be contacted by the shop to confirm that your item is available for collection.
Call us on or send us an email at
Unfortunately there has been a problem with your order
Please try again or alternatively you can contact your chosen shop on or send us an email at