You subscribe to the basic idea that business can do more than make money, but you're not sure how to act on that conviction or how to share it with the rest of your organization. The Conscious Capitalism Field Guide--the authoritative follow-up to the bestselling book Conscious Capitalism, by John Mackey, CEO of Whole Foods Market, and leadership expert Raj Sisodia--gives you the tools for sharing and implementing the principles of higher purpose and conscious business throughout your organization.
This practical guide provides hands-on materials--the same tools used in companies such as Whole Foods Market, Southwest Airlines, Life is Good, The Container Store, Barry-Wehmiller, Zappos, and many others--that you can use on your own, with your team, or with others throughout your organization to build conscious leadership and practices into your business. Organized according to the four core principles (higher purpose, stakeholder orientation, conscious leadership, and conscious culture) of Conscious Capitalism, the book provides exercises, worksheets, checklists, and instructions--for use both individually and with teams--as well as advice, examples, and real-life stories to help you apply these ideas and make them come alive in your organization. You and your team will:write a purpose statementlearn how to create win-win-win relationships with all your stakeholderscreate a "culture playbook" for your companydevelop a leadership checklist for your organizationbuild a personal leadership development planset priorities for the coming year and beyond
Publisher: Harvard Business Review Press
Number of pages: 432
Dimensions: 235 x 188 mm
Advance Praise for the Conscious Capitalism Field Guide--
William Ury, coauthor, Getting to Yes; author, Getting to Yes with Yourself--
"A valuable workbook on how to turn business relationships from win-lose into win-win-win."
Tony Schwartz, CEO, The Energy Project; author, The Way We're Working Isn't Working--"This timely guide to building a more human and more sustainably high-performing organization is concrete, actionable, and suffused with the passion of its authors to create great workplaces and change the experience of all of us who spend the greater part of our lives at the office!"
Chade-Meng Tan, former "Jolly Good Fellow," Google; New York Times bestselling author, Joy on Demand and Search Inside Yourself; and adjunct professor, Lee Kuan Yew School of Public Policy--
"The Conscious Capitalism Field Guide illuminates the path that businesses can take to become more conscious. It should be essential reading in boardrooms and business schools."
Ron Shaich, founder, Chairman, and CEO, Panera Bread--
"This book is a road map for corporate leaders interested in creating cultures that value innovation and social consciousness and building successful organizations that make a positive impact on the world."
Paul Polman, CEO, Unilever--
"This book gives a compelling account of why the successful companies of the future will be those rooted in a deeper sense of purpose, which it combines with a highly practical road map on how to move from aspiration to action."
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