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Competitive Strategies in European Banking (Paperback)
  • Competitive Strategies in European Banking (Paperback)
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Competitive Strategies in European Banking (Paperback)

(author)
£43.49
Paperback 304 Pages / Published: 02/06/1994
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BL Integrates both the changing structure of the commercial banking industry in Europe and the strategic implications of these changes The book begins by concentrating on the economics of banking, presenting an analysis of the principal environment forces affecting the financial sector: deregulation, internationalization, economic instability, technical change, and financial innovation. The second part offers valuable information on current trends in the five main EC countries. The analysis of each country includes a study of the recent evolution of its financial sector, in turn, each sector's inherent economic outlook in terms of profitability, costs, productivity, and competition, as well as the changes in the regulatory environment. The third part of the book is dedicated to an analysis of some of the strategic choices of European banks, such as scale, diversification, and internationalization. Finally, the pace of change within the European banking industry is evaluated, as well as how some of the banks are adapting to the new environment.

Publisher: Oxford University Press
ISBN: 9780198773504
Number of pages: 304
Weight: 466 g
Dimensions: 233 x 157 x 17 mm


MEDIA REVIEWS
This book is useful ... It presents a brief, well-balanced review of banking in the EC in the late 1980s, and a discussion of the usual strategies available to banks generally. * Journal of Economic Literature *
...a timely contribution to the literature on these issues...this is a good book that will be useful to a wide range of readers who are interested in the recent changes in the European financial services industry, including practioners, academics and students. The book is accessible and well-structured...the paperback edition is good value for money for students and researchers. * Accounting, Business and Finance History *
A timely contribution to the literature on these issues ... this is a good book that will be useful to a wide range of readers who are interested in the recent changes in the European financial services industry, including practitioners, academics and students. The book is accessible and well structured. It should be of particular interest to students at the advanced undergraduate, MBA and postgraduate levels in courses like International Banking and Finance; Comparative Banking, and Domestic and International banking ... the paperback edition is good value for money for students and researchers. * Accounting History *

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