This best-selling introduction to the basic concepts and techniques needed to communicate successfully in today's business world, is designed to improve the communication skills of entry-level managers and employees, and to serve as a reference for experienced professionals who wish to refresh or update their communication skills. Separate chapters on the communication process, organizational theory and culture, and interpersonal communication theory form the foundation for later discussions of critical listening, nonverbal communication, and obstacles to organizational communication. Two chapters are devoted to interviewing and two chapters examine small groups and leadership processes. Four final chapters offer guidance in informative and persuasive presentations, including full chapter coverage on language and delivery and full-chapter coverage on the use of visual aids.
Publisher: Cengage Learning, Inc
Weight: 794 g
Edition: 6th Revised edition
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