Case Studies on Chinese Enterprises (Paperback)
  • Case Studies on Chinese Enterprises (Paperback)
zoom

Case Studies on Chinese Enterprises (Paperback)

(editor)
£34.99
Paperback 328 Pages / Published: 12/09/2014
  • We can order this

Usually dispatched within 3 weeks

  • This item has been added to your basket

This book is a collection of teaching cases on two Chinese companies, UFIDA and Founder. The cases describe the management practices of typical Chinese companies. UFIDA is a well-known company providing management software while Founder is a long-established high-tech company.

The book aims at providing readers with original, first-hand materials, based on a theoretical framework, and broadening readers' vision regarding China's business niche in terms of culture, strategy, corporate governance, business environment, organizational dynamics, marketing, human resource, finance and the potential business partnerships with Chinese enterprises and the Chinese people. The cases are comprehensive and descriptive.

This book appeals to top executives and leaders of multinational companies with ambitions to expand or already vested business interest in China. It is also of valuable use to companies specializing in international trade. The book provides insight into the great business opportunities in the development of China.

Publisher: Taylor & Francis Ltd
ISBN: 9780415704328
Number of pages: 328
Weight: 476 g
Dimensions: 235 x 159 mm

You may also be interested in...

Capitalism at Risk
Added to basket
Innovation Economics
Added to basket
The Architecture of Innovation
Added to basket
Free
Added to basket
£8.99
Paperback
The Hollywood Economist 2.0
Added to basket
Knowledge Economy and the City
Added to basket
Modern Economic Regulation
Added to basket

Reviews

Please sign in to write a review

Your review has been submitted successfully.