By Invitation Only (Hardback)Steven E. Schier (author)
Hardback 244 Pages / Published: 28/02/2000
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Examines the shift in the US from mobilization (the partisan method of stimulating high voter turnout in elections) to activation or niche marketing. The author argues that this shift allows organizers to mobilize strategic minorities while cloaking the effort in a misleading guise of popular rule.
Publisher: University of Pittsburgh Press
Number of pages: 244
Weight: 422 g
Dimensions: 216 x 139 x 11 mm
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