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Business Transformation Strategies: The Strategic Leader as Innovation Manager (Paperback)
  • Business Transformation Strategies: The Strategic Leader as Innovation Manager (Paperback)
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Business Transformation Strategies: The Strategic Leader as Innovation Manager (Paperback)

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£25.99
Paperback 668 Pages / Published: 02/02/2011
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A resource for industry professionals and consultants, this book on corporate strategy lays down the theories and models for revitalizing companies in the face of global recession.

It discusses cutting-edge concepts, constructs, paradigms, theories, models, and cases of corporate strategic leadership for bringing about transformation and innovation in companies. It demonstrates that great companies are those that make the leap from 'good' results to 'great' results and sustain these for at least 15 years; it explores, reviews and analyzes great transformation strategies in this context.

Each chapter in the book is appended with transformation exercises that further explicate the concepts.

Publisher: SAGE Publications India Pvt Ltd
ISBN: 9788132105015
Number of pages: 668
Weight: 1000 g
Dimensions: 241 x 184 x 36 mm


MEDIA REVIEWS

[The book] succinctly summarizes the key contributions in literature on the philosophy of strategic thinking and the various theories and approaches to realizing the philosophy in an organization...eminently useful for students of strategy and busy executives alike.... Mascarenhas' work is a good addition to the subject of business transformation through innovation and strategy.

-- ASCI Journal of Management

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