Business Gurus (Paperback)
  • Business Gurus (Paperback)
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Business Gurus (Paperback)

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£12.99
Paperback 256 Pages / Published: 20/01/2012
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Business Gurus is an essential introduction to business and leadership thinking. A must-read for anyone working in or studying business, Business Gurus explains simply and clearly the most important elements from the world's most influential leadership and management thinkers. All major gurus, both past and present, are featured including: Michael Porter, Tom Peters, Peter Drucker, Michael Gerber, Peter Senge, Jim Collins, Ken Blanchard, Charles Handy, Richard Koch, John Kotter, Richardo Semler, Stephen Covey, Seth Godin and many more. For each of these Gurus, the book explains their background, the main theories for which they are known, the context for these theories, and how they compare to other business thinking. Crucially the book also looks at how each theory works in practise.

Publisher: Crimson Publishing
ISBN: 9781780590486
Number of pages: 256
Dimensions: 216 x 138 x 14 mm


MEDIA REVIEWS
'We really liked this book. If accountants had a reading list for success then this book would be on it.'
PQ Careers
'Business Gurus is a remarkable and interesting collection of ideas from the thought leaders of the 20th and the first decade of the 21st century. They represent the best mix of classic business thinking and the new wave of digital visionaries... A crisp introduction to thought-leaders who play a significant part in the leadership and management styles of today.
Business Executive
First and foremost I really liked this book...Throughout the chapters it demonstrates a deep and well-explained understanding of business thinking and business thinking and business practice...The mix of academic weight and real business experience gives the book and accessible and well grounded feel...The book is clearly and succinctly written by a team of authors who really know their subject.Paul Rapley, Assistant Headteacher at Taverham High School, Norwich Teaching Business & Economics

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