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Building a Coaching Business: Ten steps to success (Hardback)
  • Building a Coaching Business: Ten steps to success (Hardback)

Building a Coaching Business: Ten steps to success (Hardback)

Hardback Published: 15/10/2017
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This practical guide is for anyone contemplating coaching as a career: coaches in training, coaches already trained and hoping to build a thriving business. This totally revised second edition offers step by step guidance on what to do:

* What does it take to succeed as a coach? How long does it take?

* Why it matters to get practice clients and where to find them

* Why is it so important to think like a buyer rather than like a seller?

* What can you charge?

* How do you make yourself distinctive in a crowded market?

* What do you need to do to attract clients? Which marketing materials and methods pay off and which are a waste of time?

* How can you exploit social media?

* Overcoming your fear of selling: how to sell with integrity

* Going for growth: what is involved in building an even bigger business?

Publisher: Open University Press
ISBN: 9780335227006
Dimensions: 230 x 150 x 10 mm
Edition: 2nd edition

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